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Redesigning Your Station's Website? Here's 4 Things To Consider |
With your theme chosen, you’re ready to start creating content. Let’s quickly run through some of the basics:
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Step
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# 1: Select Theme Settings:
You have full control over the design of your radio station website, select theme colors, logos, header images, font sizes, sidebar customizations and social links
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Step # 2: Add Your Homepage To The Navigation:
Build web pages without a team of web developers. Our drag-and-drop interface makes page creation and maintenance easy. For users who want the flexibility of using HTML, quickly switch to the HTML editor and gain access to full customization options. Pages and page navigation are the framework for your website. We suggest creating your Homepage first.
Please visit our Pages section for additional information.
Step # 3: Create Your Feature Rotator:
Feature rotators (or sliders) rotate images in a single grid. These can be added to any page, blog or contest within the website, and are perfect for running a series of images linking to: Internal or external events (concerts, live to air), Features (ex. sponsor pages, sports teams) and Station promotions and contests. (Artist takeovers).
Please visit our Feature Rotator section for additional information.
Best Practices:
- Make sure your Feature Rotator images are sized properly. We recommend a size of:
- Make sure they are visually appealing (especially for the homepage, since this is where most visitors get introduced to your site)
- Add them to the top of contests and pages to help keep the content fresh
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Step # 4: Create A Homepage Activity Stream:
Activity Streams are a powerful tool that brings content and conversation together, enables instant social media sharing, and boosts user engagement while maximizing your content strategy. Activity Streams encourage users to share more of your content through an improved social media sharing experience.
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Step # 5: Create A Sidebar:
Sidebars are a great place to put information that doesn’t belong in your website's navigation. You can then use this sidebar as the default for your entire website or just for your homepage.
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Step # 6: Add A Blog Widget To A Local News Page
Blogging is a great way to share Breaking News stories, and extra content from your on-air segments. Our Blog Grid widget allows you to display your content in a visually appealing way.
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- Make sure to always add keywords/SEO to blog titles and posts
- Add calls to action (download, ask, sign up, request)
- Use Images
- Make sure your post is mobile friendly
- Write your own unique content
Step # 7: Add An Event Page:
Event pages allow you to display multiple events and concert listings, with the added ability of being able to syndicate events with other company accounts. You have 3 different options for how your events are displayed, Grid, List and Table.
Please visit our articles:
How Do I Add Create An Event Calendar To A Page?
Best Practices:
- Schedule when you would like the event to appear on your website.
- Add in depth details about your event such as: venue, age restrictions, ticket price, external links to direct users where to buy tickets, to sponsor sites etc
- Add an event description
- Add an event image
- Create separate event calendars for concerts, local events, garage sales etc
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